Become someone who doesn't want nicotine anymore
Imagine walking past your vape and feeling... nothing. That's where this goes.
Launching soon · Join the waitlist for early access
Show me how it worksYou know this feeling
It's the middle of a workday and you're already thinking about it. Or maybe it's after a client dinner, or before a big call, or the moment you finally walk through your front door.
You've tried to quit. After this deadline. After this quarter. After things calm down. But it never feels like the right time.
And every failed attempt adds another layer of proof that maybe you're just... someone who needs this.
You're not weak. You're just fighting the wrong battle.
The real reason you're still hooked
You've tried before. Maybe patches, maybe cold turkey, maybe sheer force of will. And when it didn't stick, you blamed yourself.
But here's what nobody told you: nicotine's physical grip is weak. The withdrawal is mild—comparable to a slight hunger pang that passes in seconds. That's not what's keeping you hooked.
What keeps you reaching for it isn't physical. It's psychological.
It's the beliefs.
That it relaxes you.
That it helps you focus.
That you'll always want it.
That quitting means suffering.
These aren't truths. They're illusions—ones that nicotine taught you to believe. And once you see them clearly, they lose their power.
This isn't an app that tracks your cravings.
It's a conversation to change your belief.
Not a one-size-fits-all script. The program learns your life—your stress points, your routines, the lies nicotine tells you—and adapts as you go.
You'll start to notice things.
→ The "stress relief" that's actually just withdrawal ending.
→ The "focus" that's actually your attention being held hostage.
→ The "identity" that was never true in the first place.
And somewhere along the way, the wanting quiets down. Not because you're fighting it. Because there's nothing left to want.
You won't quit nicotine.
You'll stop wanting it.
Guided voice sessions over ~2 weeks that evolve with your story
Quick daily reflections—voice or text, under 3 minutes
A final session that marks the moment you're free
Follow-up support at 30, 60, and 90 days
This isn't for everyone
If you're looking for patches, gum, or nicotine replacement—this isn't that.
If you want to "cut back" rather than be done completely—this isn't that either.
If you're not ready to look honestly at why you reach for nicotine—you're not ready for this.
But if you've built a life you're proud of—a career, a family, something real—and nicotine feels like the one thing that puts it all at risk...
If you're tired of stepping away from the table, the meeting, the moment to get your fix...
If you've tried willpower and want to understand why it never stuck...
This was built for you.
Why I built this
I vaped for years. It started casually. Then it was always there—before meetings, after meals, during every break. I didn't think of myself as "addicted." I just needed it.
Every attempt ended the same way—a few days of white-knuckling, then that thought: "just one."
I read about the psychology. I understood it logically—that nicotine doesn't relieve stress, it creates it. That the "focus" is just withdrawal ending. It all made sense.
But understanding it wasn't enough.
What finally worked was journaling. Writing through my triggers. My beliefs. The specific moments when I reached for it. Once I personalized it—made it about my life, not abstract theory—everything clicked. The wanting just stopped and so did my cravings.
That was three years ago. I haven't had a craving since. Not because I'm resisting—because there's nothing to resist.
Not through discipline. Through clarity.
But it took years. On and off, whenever I could make myself sit down and write. It wasn't a habit I could stick to—just something I returned to when I was frustrated enough.
I built Unhooked so you don't have to do it that way. The conversations do what journaling did for me—help you see your illusions, in your life—but in weeks instead of years.
— Kevin
Freedom from nicotine
Less than a month of vaping, to never want it again.
The complete program: conversations, check-ins, your final session, and follow-up support for the first 90 days.
Be the first to know when we launch. Early access for waitlist members.
Launching April 2026 — founding member pricing available until public launch.
Questions you might have
Founding members get access in April 2026. You'll be first to know when it's ready.
If we haven't launched by Summer 2026, you get an automatic full refund. But we're committed—founding members are why we're building this.
Full refund within 30 days of starting. No questions, no hassle.
Yes—we encourage it. This isn't about forcing yourself to stop. You'll naturally stop once the illusions dissolve. Most people have their last vape as part of the program, not before it.
Each session is about 10-15 minutes. Check-ins are 2-3 minutes. You can do this during a lunch break or after the kids are in bed.
You'll get check-ins at 30, 60, and 90 days to make sure the shift is sticking. And you can always come back if you need a refresher.
Become someone who doesn't want nicotine.
Join the waitlist for early access and founding member pricing—$199 instead of $299.